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Digital Ads & Analytics

Drive traffic and track performance

We support marketing teams with in-depth web analytics and optimized digital ads.
Drive traffic and conversions with technical marketing support built to help you reach your goals on the web.

What we do

Analytics & Tracking

Workhorse takes the complexity out of accessing and analyzing your website data. The answers to your most pressing marketing and audience questions are right at your fingertips in your own data.

Landing Pages & CRO

Our UX strategists, designers, and web project managers can help you build landing pages that drive action from your customers, optimizing for peak conversion performance.

Search & Display Ads

Leveraging fine-tuned website data and years of expertise in the digital ads space, our team quickly optimizes your search and display ads for top performance. While other agencies rely solely on the Google Ads platform, our team leverages data and specializations from across our development team to ensure your campaigns are gathering data as quickly as possible for the most cost effective results.

Social Advertising

Whether your goals are awareness, conversions, sales, or interactions, our team monitors performance and audience participation daily to ensure your ads are reaching their mark.

How we do it

Your digital strategists will work with you every step of the way from understanding which platforms are a good fit, to executing ads, to optimizing performance.
1

Discovery

We understand your goals, audience, and brand to recommend your best placements.
2

Strategy & Budget

We put together your custom placement plan and budget, optimizing toward your unique goals.
3

Creative, Copy, & Keywords

Our strategists define your creative, copy, and keyword strategies working across specialties to bring your campaigns to life.
4

Run & Report

We run your campaigns, optimizing daily, and reporting on performance on a bi-weekly basis.

SOC 2 TYPE II Audit In Progress

We’re committed to the industry gold standard for security. Throughout 2024, we’ve taken the steps to meet SOC2 security requirements and are currently undergoing a formal audit for compliance. Stay tuned for further updates regarding our audit status.

Here's what our clients have to say.

Workhorse helped my company design and launch our new website. The new site looks amazing and they couldn’t have been easier to work with. Highly recommend.

Avery Thomas.
Avery Thomas
Captial Printing

We have been working with Workhorse since 2011. They have always performed above expectation. Their quick turn around on my projects and requests never cease to amaze

Independence Title Logo.
Eric Phillips
Independence Title

Our partnership with Workhorse has been one of the best decisions we’ve made in the life cycle of our company.

Michael Cousin.
Michael Cousin
Sympliant

Workhorse gives our small team the ability to handle big projects like building and maintaining a large, complex site, digital marketing, trouble shooting, SEO, and much more.

Julia Austin.
Julia Austin
ARA

I get constant positive reviews on the beautiful website they developed. They have the full confidence of our organization and I couldn’t be more pleased with their work.

Kyle Huttenlocker.
Kyle Huttenlocker
Environmental Living Industries

Best agency in Austin. Have been using them for over 15 years for everything digital and they offer great customer service and a depth and breadth of knowledge.

Elizabeth Gibson.
Elizabeth Gibson
Eliza Page

FAQs

We specialize in the full suite of Google Ads as well as a variety of social media platforms like Meta (Facebook and Instagram), LinkedIn, TikTok, Pinterest, and more.

We recommend a minimum media budget of $2,000/mo, but keep in mind that may not be competitive for all industries. Many industries will be more successful with a $5,000 – $10,000/mo starting budget.

Workhorse clients can leverage our full suite of specialists on an hourly basis. Simply reach out to your project manager or submit your request on our online request form and our team will reach out to understand your goals and help you set up or improve management of Google Analytics and Google Tag Manager.